“A good administrator is not a supervisor. He or she
is a person who thinks creatively about how to help people do their work better
and enjoy it more.”
--Patricia Bizzell, “On Good Administrators”
The title of a book published at about the same time that I became a Writing Program Administrator suggests that WPAs are “Kitchen Cooks, Plate Twirlers, and Troubadours.” I have been each of these at one time or another during my administrative career, making it difficult to find a single metaphor that captures the spirit of my administrative philosophy. Instead, I offer a list of roles that I think every program administrator must play in order to be effective. These include being:
Visionary
A program administrator’s first responsibility is to develop a vision
for the program, one that is consistent with the missions of the university
and the department within which the program resides. A second responsibility
is to share that vision with others, working to achieve the kind of wide acceptance
that will allow the program to function efficiently and consistently across
constituencies.
Collaborator
Within the broader context of the university, each program exists within a complex
web of other programs, units, departments, schools and colleges, serving a wide
variety of constituencies that includes students, parents, faculty, staff, and
administration. In addition, each program is home to a diverse population of
students, faculty, staff, and administrators. In order to be successful, a program
administrator must be willing and able to work collaboratively both within the
program and beyond it. Program administration is not a task to be undertaken
in a vacuum, nor can it be approached independently. Administrators must be
willing and able to work well with others or they simply will not survive.
Advocate
While it is important that program administrators be prepared engage in a wide
variety of collaborative undertakings, it is also important that they be prepared
to function as advocates for their programs. Being an advocate involves, not
only protecting the interests of the program, but also promoting the program,
its principles, and its practices at every opportunity. In order to succeed,
the administrator must be willing to be a lively mix of table-thumper, cheerleader,
and public relations specialist.
Facilitator
Some administrators see themselves as sentries, restricting access to opportunity;
others see themselves as innkeepers, welcoming opportunity when it knocks. I
feel it is important to be the latter, making every effort to remain accessible
and open to new ideas, to encourage well considered initiatives, to make things
happen, and to help things happen. While a firm “no” must always
remain an option, a carefully considered “yes” is generally more
productive and should, perhaps, be the default response to reasonable requests.
Role Model and Mentor
Just as teachers of writing should be engaged writers, administrators of instructional
programs should be engaged in instruction. Their classrooms should model best
practice, not only for the benefit of their students but also for the benefit
of less experienced instructors in the program. In addition, program administrators
must be willing and able to mentor future program administrators, serving as
role models for the students and colleagues who will one day follow in their
footsteps.
Innovator
No matter how strong an existing program may be, it is never sufficient for
an administrator simply to maintain the status quo. Administrators must be willing
to push for innovation and change, not merely for the sake of change, but for
the sake of developing strong, vital programs. Staying abreast of the latest
developments in the discipline, keeping a watchful eye on the program, and looking
for the opportunity to move forward, even when moving forward means taking a
calculated risk . . . each of these is a vital component of successful program
administration.
Researcher
Every program administrator is, by definition, a researcher. Administering a
program requires the constant assessment and re-assessment of both long-standing
practices and new initiatives. Posing questions, designing methodologies, writing
research protocols, interpreting data, and reporting findings has to be standard
administrative practice. On-going program assessment provides more than reassurance;
it also provides exigency and allows for intentionality.
Scholar
The daily demands of program administration are such that it is easy to get
caught up in logistics and the minutiae of day-to-day operations. In order to
be a truly effective administrator, however, one must set aside time for scholarship.
It might be easy to view reading, writing, publishing, and presenting as luxuries,
but they are not; they are the lifeblood of the administrative role. A scholarly
approach to administration is the foundation upon which solid programs are built
and maintained and playing an active role in the profession gives the institution
a face, a voice, and an ever-widening circle of influence.
It is important to note that none of these roles can be played in isolation. Instead, each of them must be seen as informing each of the others. A program administrator who tries to play the role of “visionary” without calling up the roles of “researcher’ and “scholar” is doomed to either re-invent the wheel or risk building “a program sure to fail.” Similarly, one who tries to be an “advocate” for a program without being a “collaborator” may well find him or herself stranded amidst the rapids of departmental or campus politics with no help in sight. Still, when these roles are seen as parts of a whole, and when the whole is seen as greater than the sum of its parts, this philosophy is one that can serve as a useful framework for the vital work of program administration.